RURAL TOURISM NEW BUSINESS FORM CAMPING ECONOMY----HOT SPRING
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2023-05-26 07:11
Nowadays, the camping trend has swept into thousands of households, and the "poetry and distance" at the doorstep has made the camping economy increasingly popular. On May 20th, the "Your Camp" camping base in Dalu Village, Zhaihe Township, Kongtong District officially opened. The unique rural scenery and rich cultural and entertainment activities have attracted many citizens to visit and clock in.
Sucking in the scent of soil, strolling through the lush green fields, the "Your Camp" located in Dalu Village appears in front of me. The unique design of the fashionable tent and the fresh and natural ecological environment are like being in a painting, making visitors here feel instantly relaxed. Mr. Ma, a citizen, came to the campsite to set up a barbecue grill and had a great conversation with his friends. The children were playing and frolicking on the lawn, feeling very comfortable.
The "Your Camp" camping base in Dalu Village was built by Cai Xin, a post-90s entrepreneur who returned to his hometown. Covering an area of 15 acres, it has 24 campsites. The campsite is built entirely on the good natural ecology of the local area, with maximum respect for nature and protection of the ecology, making it both fashionable and preserving the original ecology. Everything has changed, nothing has changed, and it is still the quiet countryside of the past, allowing tourists to feel fun and interesting, while also finding a sense of tranquility.
The campsite has planted lawns and introduced small streams, combining ecology and fashion. Fishing pools and trampolines provide a paradise for children to enjoy. Tourists sit around to taste afternoon tea, watch children play happily, and enjoy the ritual of camping life. Outside the campsite is a lush green forest swaying in sand, winding rural gravel roads, and wild flowers adorning the slopes outside the village like tapestries. The air flows with a refreshing fragrance, making people intoxicated. Here, you can enjoy a panoramic view, relax, and enhance the connection between humans and nature. The campsite also launched themed activities such as "Singing Together", "Starry Camping Festival", and "Summer Rock Festival", creating an idealized space for tourists to experience.
Ms. Wang, a citizen, said, "I learned about your camp through the Tiktok platform. On weekends, I brought children to play. There are many places for children to play. There are trampolines and other things there, and parking is also convenient. There is a large parking lot here. The environment is particularly beautiful. In addition, the tent has many styles, and food is very rich. You can eat hot pot or barbecue."
It is reported that during the one week trial operation period, the camping base has a maximum daily passenger flow of about 150 people. In addition to camp employment, we have solved the "doorstep" employment problem for 7 farmers, and many nearby villagers have also come to the camping base to sell agricultural products. They also provide camping services, hygiene cleaning, and other work, increasing their income.
Yan Juan, an employee at your campsite, said, "Currently, our business model adopts self selection of dishes, and customers can bring their own ingredients. At the same time, we expect to receive around 500 customers per week. We will combine people's experience and participation to provide corresponding camping facilities and management services in the natural scenery of Zhaihe Township.
In recent years, immersive camping that embraces the countryside has become a new trend in popular leisure tourism. Zhaihe Township has deeply explored the potential of unique local culture and tourism resources, actively explored the new business model of "camping+" rural tourism, stimulated new vitality in tourism and leisure consumption, and injected new momentum into rural revitalization and development.
